Services
Discover the layers of opportunity that will transform your efforts into brands and marketing campaigns that get noticed.
Brand strategy
Marketing + creative services
Brand strategy
With proper brand architecture planning and development, your brand can set itself apart from the competition by letting its unique offerings shine.
Business development becomes seamless when your messages are consistent, you have the same logo on your collateral and website, and you’re prepared for your elevator pitch on who you are and why anyone should care.
Improve business development by giving your employees the tools and clarity they need to communicate with clients and recruits.
Revitalize your brand and boost your online presence with McL today in these key areas:
>> Brand audit
>> Competitor analysis
>> SWOT analysis (strengths, weaknesses, opportunities, threats)
>> Brand strategy and positioning
>> Vision, mission, values, elevator pitch, etc.
>> Key messaging and guidelines
>> Visual brand guidelines
>> Go-to-market strategy
Marketing + creative services
Marketing and creative services work hand-in-hand to develop and execute strategies that resonate with consumers and clients, drive engagement, and ultimately contribute to the success of your brand.
Our process begins with a high-level review of your business goals to guide us in setting clear project objectives. We focus on a phased approach involving competitor analysis, content development, visual identity, and graphics creation.
McL offers a full suite of services, including concepting, copywriting, web design and development, social media, SEO, video production, photography, and graphic design, to capture your target audience and deliver your key messages effectively.
Whether you need a new website or a visual identity, McL can assist in the development of key digital channels and print materials to support your offerings.
Let’s craft a way forward and design specific programs to set you apart from your competition today.