Eileen Riestra
Eileen Riestra offers 18 years of experience in graphic design and brand development. She has created logos, bilingual websites, and marketing strategies to minority, immigrant, and women-owned businesses.
Eileen successfully saved a business from closing operations by improving the e-commerce site and SEO optimization, resulting in 10% sales growth and a 50% increase in website traffic.
In 2013, Eileen won a Hispanic Graphic Design Award. Earlier, Eileen served as an art director and helped create successful advertising campaigns for various firms, including Saatchi & Saatchi and award-winning brands like BMW, Mini Cooper, Starbucks, P&G, HomeGoods, and Wayfair.
Eileen is pursuing her master’s degree in advertising at Boston University. She has a Bachelor of Fine Arts degree in graphic design from Suffolk University and an executive education from Yale University School of Management. She owns a design certification from Massimo Vignelli from the Rochester Institute of Technology, along with a typography certification from Louise Fili at the School of Visual Arts.
Location: Boston, Massachusetts, USA