Brand consultancy

Creating, growing and transforming brands. Where strategy unlocks authentic brand development.

Creatives in Leadership

Real stories. Hard-earned wisdom. Actionable advice.
Creatives in Leadership empowers the next generation
to lead with clarity, confidence, and purpose.

Order your copy today!
Stacks of white booklets titled 'Creatives in Leadership' with black and yellow text on the covers, arranged on a white surface.
A woman with shoulder-length reddish-brown hair, green eyes, and fair skin leaning against a white brick wall outdoors, smiling, wearing a black blazer with a gold leaf brooch and a white top.

“Great brands are built on vision, strategy and the courage to stand out.”

Robin McLoughlin Bio

Our team and strategic partners

At McL, we take pride in customizing a bespoke team of seasoned professionals to assist clients of any size, gain perspective, and begin the steps to achieve their next level of success.

Purpose and impact

Driven by authenticity, resilience and savvy insight, McL exists to help brands create meaningful, lasting impact.

Integrity
Work is approached with transparency, honesty and respect, ensuring every decision is made ethically and relationships are built on trust.

Sustainability
Sustainable thinking informs choices and creative processes, with an emphasis on thoughtful use of resources and long-term value.

Community
Creative work extends beyond client partnerships. Time, knowledge and resources are shared through mentorship and pro bono projects that strengthen marketing and creative communities.